Boutique design Small studio with ownership by a single consultant (Joanna Larsen) indicating personalized service, potential for high-touch retainer engagements in corporate identity, print, packaging and web design.

Mid-market revenue Revenue range $1M-$10M suggests established client base and capacity for scalable projects, presenting upsell potential into higher-end branding packages, website overhauls, and e-commerce enhancements.

Tech stack Uses Squarespace with commerce and related web technologies, offering cross-sell opportunities for advanced site redesigns, custom integrations, or migration to more robust CMS/commerce platforms as clients scale.

Identity expertise Specializes in corporate identity, packaging and print, enabling cross-sell to marketing collateral suites, social assets, and packaging refreshes for existing clients and referral networks.

Partnership potential Owner-operated model and strong client-facing approach imply value for long-term partnerships, retainer-based brand maintenance, and ongoing design support for expanding businesses seeking consistent visual identity.