FitTrace
Wellness and Fitness ServicesNorth Carolina, United States2-10 Employees
FitTrace operates in the wellness and fitness services sector, offering a body composition tracking app that provides online access to high-grade data. The service enables individuals and athletic organizations to monitor changes in body composition, share results, and compare progress with friends or professional athletes, helping users assess the impact of nutrition and training programs. Based in Charlotte, North Carolina, FitTrace serves a market that includes athletes and fitness-focused individuals seeking objective metrics to evaluate fitness interventions. The company has historically positioned its product as a tool for tracking and benchmarking body composition, including features that allow comparison with professional athletes, and has engaged in partnerships related to its health analytics capabilities. The business activity is supported by a small team, and the company operates through a cloud-based platform to deliver its analytics and reporting services. A notable development in its history includes a partnership announced with GE Healthcare in 2018, underscoring a focus on collaborative health data analytics within the industry.
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