Insights

Target Demographic First & Main primarily serves the 50+ population seeking assisted living options that balance independence with personal care, indicating an opportunity to offer tailored wellness, health tech, or convenience solutions aimed at older adults and their families.

Market Positioning Positioned in a competitive senior living space with multiple large players, First & Main can benefit from innovative amenities, personalized services, or digital engagement tools that distinguish its community and attract new residents in a saturated market.

Digital Presence The company's use of modern web technologies and social media integrations suggests a focus on digital marketing and community engagement, providing avenues to expand online outreach, lead generation, and virtual tour experiences.

Growth Potential With a notable revenue range of 10 to 25 million dollars and a community-oriented environment, there are opportunities to introduce health management software, operational efficiencies, and staff training technology to enhance service quality and scale operations.

Competitive Landscape Competing with large senior living providers with thousands of employees and billion-dollar revenues, First & Main can leverage niche wellness solutions, personalized engagement platforms, or premium amenities to strengthen its market share and appealing unique selling propositions.

First & Main Tech Stack

First & Main uses 6 technology products and services including jQuery, Modernizr, Google Analytics, and more. Explore First & Main's tech stack below.

  • jQuery
    Javascript Libraries
  • Modernizr
    Javascript Libraries
  • Google Analytics
    Web Analytics
  • Adobe Fonts
    Web Fonts
  • Google Plus
    Widgets
  • Facebook
    Widgets

Media & News

First & Main's Email Address Formats

First & Main uses at least 1 format(s):
First & Main Email FormatsExamplePercentage
First.Last@firstandmain.usJohn.Doe@firstandmain.us
90%
LastF@firstandmain.usDoeJ@firstandmain.us
7%
FirstLast@firstandmain.usJohnDoe@firstandmain.us
3%

Frequently Asked Questions

Where is First & Main's headquarters located?

Minus sign iconPlus sign icon
First & Main's main headquarters is located at 2221 Health Drive Southwest Suite 2200 Wyoming, Michigan 49519 United States. The company has employees across 2 continents, including North AmericaEurope.

What is First & Main's phone number?

Minus sign iconPlus sign icon
You can contact First & Main's main corporate office by phone at . For more prospecting data, LeadIQ has access to up-to-date and accurate contact information within our platform. Find, capture, and sync contact data to your CRM and sales tools in one click.

What is First & Main's official website and social media links?

Minus sign iconPlus sign icon
First & Main's official website is firstandmain.us and has social profiles on LinkedIn.

What is First & Main's NAICS code?

Minus sign iconPlus sign icon
First & Main's NAICS code is 71394 - Fitness and Recreational Sports Centers.

How many employees does First & Main have currently?

Minus sign iconPlus sign icon
As of June 2026, First & Main has approximately 53 employees across 2 continents, including North AmericaEurope. Key team members include Chief Executive Officer: C. S.Vice President: N. H.Executive Director: D. S.. Explore First & Main's employee directory with LeadIQ.

What industry does First & Main belong to?

Minus sign iconPlus sign icon
First & Main operates in the Wellness and Fitness Services industry.

What technology does First & Main use?

Minus sign iconPlus sign icon
First & Main's tech stack includes jQueryModernizrGoogle AnalyticsAdobe FontsGoogle PlusFacebook.

What is First & Main's email format?

Minus sign iconPlus sign icon
First & Main's email format typically follows the pattern of First.Last@firstandmain.us. Find more First & Main email formats with LeadIQ.

First & Main

Wellness and Fitness ServicesMichigan, United States51-200 Employees

The ideal solution for the 50+ population who value their independence yet need some help with daily activities, assisted living at First & Main provides the perfect balance between preserving personal space and providing personal care. 

Designed to encourage continued independence, First & Main provides high-end amenities and social activities in a beautiful, well-connected community where personal care is our mission—24 hours a day.

Section iconCompany Overview

Headquarters
2221 Health Drive Southwest Suite 2200 Wyoming, Michigan 49519 United States
Phone number
NAICS Code
71394 - Fitness and Recreational Sports Centers
Employees
51-200

Section iconMedia & News

Section iconFunding & Financials

  • $10M$25M

    First & Main's revenue is estimated to be in the range of $10M$25M

Section iconFunding & Financials

  • $10M$25M

    First & Main's revenue is estimated to be in the range of $10M$25M

Ready to create more pipeline?

Get a demo and discover why thousands of SDR and Sales teams trust
LeadIQ to help them build pipeline confidently.

© LeadIQ, Inc. All rights reserved.