Strategic partnership Leverage Fig's backing by Fairstone Bank to position as a complementary lending solution for banks seeking digital onboarding efficiency and broader credit access for Canadians.

Digital lending edge Target fintechs and financial services firms aiming to accelerate loan approvals and improve user experience, highlighting Fig's minutes-to-approval platform as a differentiator.

Canadian expansion Capitalize on Fig's national focus to pursue national banks, credit unions, and regional lenders looking to scale digitally across Canada with compliant, fast-loan journeys.

Tech stack synergies Propose integrations and consulting around Fig's tech stack (Amplitude, Fly.io, Datadog, Tailwind CSS, Webflow) to optimize analytics, performance monitoring, and UX for partner platforms.

Growth metrics With revenue in the lower tens of millions and a mid-sized employee base, target mid-market financial services firms seeking scalable digital lending partnerships to accelerate go-to-market timelines.