Field Dynamics

Market ResearchCalifornia, United States2-10 Employees

Field Dynamics is a small, globally oriented market research firm based in Encino, California, with roughly 24 years of experience handling international projects. It is led by Eileen and Tony Blass, a married pair who oversee operations and client service. The firm conducts taste tests, automotive clinics, ethnography, and medical research, and operates focus group suites described as comfortable and technologically capable. Positioned as a boutique option within the market research industry, it emphasizes personalized service and rapid, high-quality deliverables. 

Its recruiting capabilities are a central differentiator: senior managers personally speak with every respondent before groups are formed, with the aim of screening out unsuitable participants rather than simply qualifying them. The founders are noted for directly engaging in recruitment, stepping in to re-screen respondents when necessary. The company emphasizes multilingual recruiting across languages and communities to broaden respondent pools. It offers fast-turnaround outputs and flexible delivery to meet client needs, particularly for international projects.

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