Feel Good Brands Corp Employee Directory

RestaurantsNevada, United States11-50 Employees

Feel Good Brands Corp operates as a parent company in the restaurant sector, overseeing a portfolio that includes Westward Dough Operating Company, Dough Knot, and Sword & Spoon. Its business centers on managing and operating well-known food brands and franchises, such as Krispy Kreme Doughnuts, Auntie Anne’s Pretzels, Cinnabon, and Popeye’s Louisiana Kitchen, among others, with the aim of providing customers a memorable experience through attentive service. Based in Las Vegas, Nevada, the company positions itself as a family of brands that connects with customers by delivering consistent, service-focused experiences across its operating entities. The organization notes a family-oriented mission to be fun, innovative, and profitable, while pursuing opportunities to strengthen customer engagement and create lasting memories. A recent development involves the continued management of a diverse set of recognizable food brands within its operating structure.

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