Product expansion Fabric Selection is actively expanding its product line with a planned Spring/Summer 2020 rollout, presenting a sales opportunity to align new product introductions with customer needs and seasonal demand.

Mid market growth With 11-50 employees and revenue in the 10–25 million range, Fabric Selection sits in a mid-market tier where dedicated B2B outreach can scale quickly, especially through targeted fabric design services and exclusive collections.

Omnichannel enablement Their tech stack includes Shopify, Amazon Pay, Apple Pay, Google Pay, and Mailchimp, indicating readiness for integrated e-commerce and email marketing campaigns to drive online sales and upsell opportunities.

Sustainability potential As a design services firm in the fabric space, there is potential to propose sustainable sourcing, eco-friendly materials, and transparent supply chain storytelling to differentiate in a competitive market.

Competitive positioning Compared to peers like Mood Fabrics and B&J Fabrics with varied revenue profiles, Fabric Selection presents an opportunity to target boutique or niche designer segments with exclusive lines, collaborations, and limited-release products.