Local Market Penetration Expressway Airport Parking has established a strong presence near Little Rock National Airport, providing convenient offsite parking solutions that cater to both leisure and business travelers, presenting opportunities to deepen regional engagement.

Loyalty Program Expansion The existing Expressway Rewards club offers a foundation for increasing customer retention and repeat bookings, creating potential for upselling premium parking options and ancillary vehicle services to loyal customers.

Digital Engagement Opportunities Utilizing a tech stack that includes Facebook Pixel and WordPress indicates readiness for targeted digital marketing campaigns, offering channels to attract more travelers and corporate accounts through personalized advertising.

Ancillary Service Upsell With vehicle services like oil changes and car washes available, there is potential to bundle these offerings with parking packages or promote premium vehicle maintenance options to increase revenue per customer.

Industry Collaboration As a part of the airport parking industry, opportunities exist for strategic partnerships with airlines, travel agencies, and corporate clients to offer bundled travel and parking solutions, enhancing market share and brand visibility.