Card Connect Momentum Real-time Visa Business Card transaction integration via Card Connect positions Expend to win businesses with corporate cards seeking seamless expense capture, automated reconciliation, and policy enforcement. The Oct 2024 launch and growing adoption signal market demand and a clear upsell path for card programs.

Accountant Channel Expend targets accountants and finance teams with unlimited users and instant insights, creating a channel opportunity with accounting firms and MSPs to onboard multiple SME clients and expand footprint across client books.

Automation ROI The platform eliminates manual expense processing, offering time savings and stronger spend control. Use ROI messaging around reduced data entry, faster reimbursements, and improved policy compliance to win efficiency-focused buyers.

Scalable Mid-Market Designed for 2 to 200+ employees with scalable user access, Expend is positioned for growing SMEs and mid-market, with potential to expand application across larger organizations as needs evolve.

Security Integrations A robust security posture with HSTS and cloud-based infrastructure supports enterprise-grade deals. Position potential integrations with common accounting and payroll ecosystems and highlight the banking backbone for reliability and trust.