Insights

Sustainability Leadership Ethique's strong commitment to sustainability, with plastic-free, home-compostable packaging and transparent supply chains, positions them as an attractive partner for brands aiming to enhance their eco-friendly product offerings and align with environmentally conscious consumers.

Market Expansion Recent launches of lines such as plant-based lip balms in the U.S. and zero-waste products in the U.K. indicate ongoing international growth and diversification opportunities, opening doors for distribution partnerships and new regional markets.

Award-Winning Reputation Recognitions like Countdown’s Small Supplier and Sustainability Partner of the Year bolster Ethique’s credibility, making it a compelling choice for retail collaborations and corporate sustainability initiatives seeking reputable, innovative partners.

Digital Engagement Utilization of targeted advertising tools including Facebook Pixel, TikTok Pixel, and Vue.js reflects a digitally savvy approach, suggesting opportunities for leveraging data-driven marketing campaigns to reach eco-conscious consumers and increase sales.

Growth Potential With revenue estimates between $1M and $10M and a proven track record of reducing plastic waste and saving over 41 million bottles, Ethique demonstrates strong growth prospects in the sustainable beauty space, ideal for partnerships and investments that amplify their impact and market reach.

Ethique Tech Stack

Ethique uses 8 technology products and services including Bing Ads, Facebook Pixel, TikTok Pixel, and more. Explore Ethique's tech stack below.

  • Bing Ads
    Advertising Networks
  • Facebook Pixel
    Analytics
  • TikTok Pixel
    Analytics
  • oEmbed
    Dev Tools
  • Vue.js
    Javascript Frameworks
  • Goober
    Javascript Libraries
  • Venmo
    Payment Processing
  • Skio
    Web Platform Extensions

Ethique's Email Address Formats

Ethique uses at least 1 format(s):
Ethique Email FormatsExamplePercentage
First@ethique.comJohn@ethique.com
54%
Last@ethique.comDoe@ethique.com
27%
First.Last@ethique.comJohn.Doe@ethique.com
16%
First.Last@ethique.comJohn.Doe@ethique.com
3%

Frequently Asked Questions

Where is Ethique's headquarters located?

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Ethique's main headquarters is located at 47 Salisbury Street Level 3 Christchurch, Canterbury 8013 New Zealand. The company has employees across 5 continents, including North AmericaOceaniaAsia.

What is Ethique's official website and social media links?

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Ethique's official website is ethique.com and has social profiles on LinkedIn.

What is Ethique's NAICS code?

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Ethique's NAICS code is 32562 - Toilet Preparation Manufacturing.

How many employees does Ethique have currently?

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As of February 2026, Ethique has approximately 54 employees across 5 continents, including North AmericaOceaniaAsia. Key team members include Chief Executive Officer: E. C.Chief Operating Officer: T. R.Vp Of Marketing & Strategy: C. P. P.. Explore Ethique's employee directory with LeadIQ.

What industry does Ethique belong to?

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Ethique operates in the Personal Care Product Manufacturing industry.

What technology does Ethique use?

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Ethique's tech stack includes Bing AdsFacebook PixelTikTok PixeloEmbedVue.jsGooberVenmoSkio.

What is Ethique's email format?

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Ethique's email format typically follows the pattern of First@ethique.com. Find more Ethique email formats with LeadIQ.

When was Ethique founded?

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Ethique was founded in 2012.

Ethique

Personal Care Product ManufacturingCanterbury, New Zealand51-200 Employees

No compromise beauty.

Crafted with sustainability at our core, every plastic-free Ethique bar reflects our commitment to ethical sourcing and sustainable practices. All while delivering stellar results. 

Our uniquely made, powerhouse formulas are backed by clinically proven results, rigorous testing, and over 50,000 five-star reviews.

Packed with a dream team of potent ingredients and clean actives, to elevate your beauty routine while honouring our planet. Adhering to strict EU standards (the strictest standards in the world) and beyond. 

Our bars have a 93% smaller footprint than liquid haircare, while being plastic-free, housed in home-compostable packaging, built with transparent supply chains. Alongside our 2% charity donation, top B Corp status and 41M bottles saved to date. 

Transform your daily ritual into a force for good. 🌱

Section iconCompany Overview

Headquarters
47 Salisbury Street Level 3 Christchurch, Canterbury 8013 New Zealand
NAICS Code
32562 - Toilet Preparation Manufacturing
Founded
2012
Employees
51-200

Section iconFunding & Financials

  • $1M$10M

    Ethique's revenue is estimated to be in the range of $1M$10M

Section iconFunding & Financials

  • $1M$10M

    Ethique's revenue is estimated to be in the range of $1M$10M

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