Insights

Growth potential Small to mid-sized insurer leveraging a mobile-first car insurance app with instant cover and fraud prevention suggests opportunity to upsell to additional policy lines or companion products (roadside assistance, usage-based pricing, and crash recovery services) as the user base scales.

Technology leverage Your tech stack and emphasis on instant claims, driver scoring and Safe Driving Rewards indicate a strong data and automation foundation—present a value proposition to enterprise partners for risk analytics services, fraud detection enhancements, or white-label app integrations.

Fraud and risk Fraud prevention and behavior-based pricing are core differentiators. Sales opportunities exist to partner with insurers seeking to enhance underwriting accuracy, reduce claims leakage, and offer dynamic pricing through telemetry and trip-level scoring.

Customer engagement Reward-driven engagement and transparent pricing offer a gateway to cross-sell loyalty programs, telematics-based add-ons, and merchant partnerships that extend Safe Driving Rewards into employer or fleet programs for deeper retention.

Growth channels With a lean team and global-style terminology, there is potential to license or white-label ETAP technology to regional insurers, fleet operators, or mobility platforms seeking quick time-to-market with risk-based instant cover and seamless claims flow.

Similar companies to ETAP

ETAP Tech Stack

ETAP uses 8 technology products and services including Hotjar, Amazon Web Services, WordPress, and more. Explore ETAP's tech stack below.

Media & News

ETAP's Email Address Formats

ETAP uses at least 1 email format:
ETAP Email FormatsExamplePercentage
FL@etapinsure.comJD@etapinsure.com
100%

Frequently Asked Questions

What is ETAP's stock symbol?

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ETAP is a publicly traded company; the company's stock symbol is NTAP.

What is ETAP's official website and social media links?

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ETAP's official website is etapinsure.com and has social profiles on LinkedIn and Crunchbase.

How much revenue does ETAP generate?

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As of October 2026, ETAP's annual revenue is estimated to be $25M - $50M.

What is ETAP's NAICS code?

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ETAP's NAICS code is 524 - Insurance Carriers and Related Activities.

How many employees does ETAP have currently?

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As of October 2026, ETAP has approximately 13 employees across 5 continents, including Africa, North America and South America. Key team members include Ceo: I. B., Senior Manager, Product Strategy And Operations: D. O. and Product Marketing Manager: C. C. Explore ETAP's employee directory with LeadIQ.

What industry does ETAP belong to?

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ETAP operates in the Insurance industry.

What technology does ETAP use?

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ETAP's tech stack includes Hotjar, Amazon Web Services, WordPress, Google Workspace, Tawk.to, Netlify, Vercel and BambooHR.

What is ETAP's email format?

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ETAP's email format typically follows the pattern of FL@etapinsure.com. Find more ETAP email formats with LeadIQ.

How much funding has ETAP raised to date?

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As of October 2026, ETAP has raised $1.5M in funding. The last funding round occurred on Apr 19, 2022 for $1.5M.
ETAP logo

ETAP

InsuranceOntario, Canada11-50 Employees

ETAP is a car insurance provider and mobile/app-based platform based in Ottawa, Ontario, Canada, with a workforce of 11 to 50 employees. The service aims to simplify car insurance by offering risk-profile based instant coverage, crash notification and emergency support, instant claims payment, and flexible automated payment plans. It also provides driving behavior insights, including per-trip driver scores, and Safe Driving Rewards that can be redeemed for items such as shopping vouchers and movie tickets. The company emphasizes transparency and ease of use in its approach to car insurance, positioning itself as 'easy as taking a picture.' Its technology stack includes WordPress, Vue.js, Google Analytics, and other tools such as Google Workspace and Google Tag Manager.

Section iconCompany Overview

Stock Symbol
NTAP
NAICS Code
524 - Insurance Carriers and Related Activities
Employees
11-50

Section iconFunding & Financials

  • $1.5M

    ETAP has raised a total of $1.5M of funding over 1 rounds. Their latest funding round was raised on Apr 19, 2022 in the amount of $1.5M as a Pre Seed.

  • $25M - $50M

    ETAP's revenue is estimated to be in the range of $25M - $50M

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