Strong Brand Recognition Equator Design has received multiple industry awards, including recognition as Large Agency of the Year 2021 and a Gold Award at The Vertex Awards 2019, demonstrating its leadership and reputation in premium private brand packaging. This reputation can be leveraged to position itself for high-value partnerships and premium projects.

Expanding Client Base Recent collaborations with retail giants like Walmart highlight Equator’s capability to deliver packaging strategies for major brands seeking premium positioning, opening opportunities to target large retail and consumer goods companies aiming to enhance their private labels.

Innovation in Sustainability The company’s focus on retail strategy, consumer behavior, and sustainable packaging as part of its core expertise aligns with current market trends emphasizing eco-friendly packaging, making it an ideal partner for brands seeking sustainable design solutions.

Technological Capabilities Equator’s use of a diverse tech stack including SAP FICO, Apache Spark, and GraphQL suggests strong operational efficiency and innovative design capabilities, which could appeal to clients looking for technologically advanced packaging solutions and integrated supply chain management.

Market Position and Growth With a revenue range of $250M to $500M and a global presence through its awards and international studio, Equator Design presents a growth-oriented profile that can attract larger, global brands interested in scaling their private label branding and packaging strategies across markets.