Diverse equipment mix EMS offers both new and certified refurbished ophthalmic equipment from major manufacturers, enabling you to propose a flexible product mix that fits varied practice budgets and needs, potentially increasing deal size and upsell opportunities.

Large pre-owned inventory With the largest inventory of certified pre-owned lane and diagnostic instruments in the US, EMS can fulfill urgent procurement needs, shorten sales cycles, and position itself as a quick-turnsource for backfill or fleet updates.

National reach, local service Headquartered in St. Louis with nationwide access to service engineers and technicians, EMS can support multi-site ophthalmology practices, hospital networks, and MSOs looking for centralized procurement with local post-sale service.

Service and support moat In addition to sales, EMS emphasizes top quality service at affordable rates, offering buy, sell, or service options. This service focus is a differentiator for maintenance contracts, consumables, and extended warranties with recurring revenue potential.

Tech-enabled engagement Utilizing a modern tech stack and marketing tools such as WordPress, Pardot, and WP Engine suggests potential for targeted marketing, lead nurturing, and a digital consultative approach to convert inquiries into verified opportunities for new and refurbished equipment.