Specialized Decor Leverage their niche in decorative hardware to position as the premier NY source for designer and contractor projects, offering curated product assortments and high-touch service to differentiate from general hardware retailers.

Experienced Team Highlight the over four decades of industry expertise of staff to build trust with designers and builders, offering consultative selling, project guidance, and valuable product recommendations during bids and spec meetings.

Boutique Scale Target boutique-to-midmarket projects with personalized service and rapid response times, aligning with their small team size to offer fast lead times, flexible terms, and customized order handling for high-margin finishes.

Digital Commerce Capitalize on Squarespace Commerce and Google Ads data to run targeted campaigns for designers, remodelers, and homeowners; upsell through content-rich product pages and conversion tracking to optimize ROAS.

Partnership Growth Propose exclusive manufacturer collaborations or limited-edition collections with trusted suppliers to drive repeat business, co-branded marketing, and showroom-ready initiatives that appeal to NY’s design community.