Strong Market Presence Elders has established itself as rural Australia's most trusted agribusiness with over 185 years of experience and a broad network across the country, providing ample opportunities to cross-sell farm supplies, agronomy, livestock, and financial services to existing clients.

Diverse Service Portfolio With expertise spanning farm supplies, livestock, wool, grain, finance, insurance, and real estate, Elders can leverage its comprehensive service offerings to upsell tailored solutions aligned with specific customer needs in the agriculture sector.

Technology Adoption Utilizing advanced tech stacks like Azure Data Factory and Office 365 positions Elders as forward-thinking, opening avenues for offering digital solutions, precision farming tools, or data-driven advisory services to modernize farm management.

Sustainability Commitment Elders' focus on leading toward a sustainable and prosperous future aligns with current market trends, creating opportunities to promote eco-friendly products, regenerative farming methods, and sustainability-focused financial products.

Financial Revenue Range With revenues between $250 million and $500 million, Elders presents a sizable target market for financial services, investment products, and partnerships aimed at supporting growth initiatives within the Australian agricultural sector.