APAC AI Visibility Grayling has launched GEO Radar in Asia Pacific to monitor AI generated search and conversational responses, providing a ready made capability for brands expanding in the region and needing visibility and reputation management across channels.

Public Sector Growth The firms strong government relations and public sector footprint opens opportunities to offer integrated policy monitoring, regulatory affairs and crisis communications to multinational brands operating across jurisdictions.

Change Management The new employee engagement and change management service enables clients undergoing transformation to align communications and stakeholder messaging, creating upsell opportunities during mergers, acquisitions and digitization efforts.

APAC Retail Growth Recent Lazada Singapore win demonstrates capability with APAC ecommerce and consumer brands; target additional Southeast Asia retailers and marketplaces with cross border PR, product launch support and brand protection strategies.

Multi Sector Growth Grayling serves diverse sectors including energy, environment and sustainability, healthcare, technology, financial services, transport and government, enabling bundled global campaigns and cross market programs that appeal to global brands seeking consistent narratives.