Insights

Local family retailer Family-owned status and local focus present a strong opportunity for personalized cross-selling and loyalty campaigns, highlighting service benefits such as in-home repairs and factory-authorized technicians to build trust with customers in Monroe, MI and Sylvania, OH.

Comprehensive product breadth Largest local selection of appliances, furniture, and bedding across well-known brands creates up-sell and bundle opportunities (e.g., kitchen appliance packages with matching furniture or mattresses) to increase cart size and drive cross-category purchases.

Service differentiation In-home or in-store repair by master technicians can be marketed as a differentiator and ongoing service revenue stream, enabling maintenance plans, extended warranties, and premium after-sales support.

Mid-market revenue Current revenue range indicates a growing regional player with room to scale; targeted outreach to adjacent markets and digital marketing optimization can fuel expansion wins and reseller partnerships.

Digital and ads readiness Active digital ad stack and cloud-based tech usage suggest potential for remarketing, data-driven campaigns, and enhanced ecommerce experiences to boost online catalog engagement and online-to-offline conversions.

Similar companies to Durocher's

Durocher's Tech Stack

Durocher's uses 8 technology products and services including Google Ads, Microsoft Advertising, Simpli.fi, and more. Explore Durocher's's tech stack below.

Durocher's's Email Address Formats

Durocher's uses at least 2 email formats:
Durocher's Email FormatsExamplePercentage
First.Last@durochersonline.comJohn.Doe@durochersonline.com
50%
First@durochersonline.comJohn@durochersonline.com
50%

Frequently Asked Questions

What is Durocher's's official website and social media links?

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Durocher's's official website is durochersonline.com and has social profiles on LinkedIn.

How much revenue does Durocher's generate?

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As of September 2026, Durocher's's annual revenue is estimated to be $1M - $10M.

What is Durocher's's SIC code and NAICS code?

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Durocher's's SIC code is 5021 - Furniture and NAICS code is 44-45 - Retail Trade.

How many employees does Durocher's have currently?

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As of September 2026, Durocher's has approximately 25 employees across 1 continents, including North America. Key team members include President: H. D. and Customer Service Specialist: A. M. Explore Durocher's's employee directory with LeadIQ.

What industry does Durocher's belong to?

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Durocher's operates in the Retail industry.

What technology does Durocher's use?

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Durocher's's tech stack includes Google Ads, Microsoft Advertising, Simpli.fi, Google Cloud, Alpine.js, Emotion, Tawk.to and MUI.

What is Durocher's's email format?

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Durocher's's email format typically follows the pattern of First.Last@durochersonline.com. Find more Durocher's email formats with LeadIQ.

When was Durocher's founded?

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Durocher's was founded in 1951.
Durocher's logo

Durocher's

RetailMichigan, United States11-50 Employees

Durocher's is a locally owned, family-operated discount retailer focused on appliances and home furnishings, dating back to 1951 when Don Durocher opened the first store in downtown Monroe, Michigan. The business has expanded to a second location in Sylvania, Ohio, and serves customers across Southeast Michigan and Northwest Ohio. It emphasizes competitive pricing, deep product knowledge, and responsive customer service, with staff who can help shoppers find items within their budget and a service department staffed by factory-authorized master technicians that can repair products quickly, in-home or in-store.
The retailer offers a broad assortment of appliances, furniture, and bedding, carrying well-known brands across major categories, including GE, KitchenAid, Electrolux, Maytag, Sub-Zero, La-Z-Boy, Serta, and Weber. Catalogs are available online, and customers can visit either location to browse and arrange service, with a dedicated service team providing in-home or in-store repairs as needed.

Section iconCompany Overview

SIC Code
5021 - Furniture
NAICS Code
44-45 - Retail Trade
Founded
1951
Employees
11-50

Section iconFunding & Financials

  • $1M - $10M

    Durocher's's revenue is estimated to be in the range of $1M - $10M

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