Luxury residential focus Target high-end homeowners and luxury property developers who require bespoke interior and exterior design that emphasizes timeless elegance, offering full-service design coordination from concept to execution.

Client relationship Leverage Dunagan Design's emphasis on meaningful client relationships to pitch repeat engagement and referrals, offering ongoing design refreshes, seasonal updates, and concierge style services.

Integrated design Position as a partner for end-to-end project delivery by collaborating with trade partners and exterior specialists, enabling bundled services for new builds, renovations, and outdoor living spaces.

Digital presence Capitalize on the current digital footprint including social media and website presence to run targeted campaigns aimed at luxury homeowners, architects, and real estate developers seeking high-end interiors.

Growth potential With estimated revenue in the mid-range of tens of millions and a lean team, pursue strategic partnerships with architecture firms or firms serving affluent markets, plus explore scalable service packages for multi-project engagements.