Local Growth Opportunity Leverage the Peoria location and lean team to drive patient acquisition through hyperlocal SEO, targeted local advertising, and community outreach partnerships that shorten the path from awareness to appointment.

Marketing Optimization Although Google Ads Conversion Tracking and Analytics are in use, there is room to boost ROI with optimized campaigns for core services, enhanced conversion funnels, call-tracking, online scheduling, and proactive reputation management to grow new patient inquiries.

Tech Modernization The PHP and jQuery stack presents opportunities to modernize the website, improve mobile performance, and strengthen security and HIPAA readiness through a modern CMS, faster site speeds, secure forms, and regular backups.

Revenue Growth With revenues in the 0–1M range and a small team, offer bundled solutions that combine marketing, website enhancements, and patient acquisition tools, along with optional patient financing or flexible payment options to increase treatment uptake.

Partnerships & Positioning Differentiate as a personalized, local care provider and explore partnerships with imaging centers, labs, and related medical networks to expand referrals and negotiate favorable supplier terms for growth.