Mid-Market Growth Done & Co's track record of repeat clients and a lean team positions it to pursue mid market brands that need ongoing advertising programs. Sales opportunities include retainer partnerships focused on measurable ROI, scalable campaigns, and compelling case studies that demonstrate long term value. Use Calendly to streamline discovery calls and tailor proposals to growth objectives.

Analytics Upsell The tech stack includes Google Analytics and Microsoft Clarity, enabling data driven optimization. There is a clear opportunity to upsell analytics driven CRO, custom dashboards, and ROI focused reporting as ongoing services within retainer engagements.

Partnership Scaling As a smaller agency, Done & Co can scale via white label arrangements and partnerships with other agencies or tech providers to handle larger or more complex client needs. Target collaborations in the Dallas region and beyond to win bigger accounts or add complementary services.

Retention Advantage The emphasis on repeat business suggests strong client relationships. Build retained value with ongoing optimization, regular business reviews, and cross selling across creative, analytics, and multichannel campaigns to deepen wallet share.

Nimble Differentiation A long standing, founder led agency can differentiate on personalized service and speed, appealing to entrepreneurial brands and mid market firms seeking a trusted partner over larger agencies.