Digital Growth Massive shift to digital sales with 90% of system sales through digital channels and 9 million active app users, indicating strong potential for partnerships that enhance online ordering, app integrations, loyalty programs, and data analytics for targeted promotions.

Expansion Momentum Ongoing UK and Europe expansion including new supply chain centres and new store openings, suggesting opportunities to partner on logistics, last‑mile delivery solutions, and regional marketing collaborations to support rapid scale.

Supply Chain Modernization Recent investments in supply chain facilities and upgraded operations present avenues to offer advanced warehouse tech, inventory optimization, demand forecasting, and cold-chain capabilities to improve efficiency and reduce costs.

Franchise-Centric Store operations are driven by a world‑leading franchise network, highlighting potential for B2B offerings tailored to franchisees such as training, POS enhancements, financing options, and franchisor‑approved vendor programs.

Data‑Driven Personalization Extensive digital footprint and active customer base create opportunities to propose data analytics partnerships, personalized marketing, and targeted promotions leveraging loyalty data to boost order frequency and average ticket size.