Direct Digital Holdings Email Format

Advertising ServicesTexas, United States11-50 Employees

Direct Digital Holdings functions as a parent company for advertising technology platforms that bring together sell- and buy-side capabilities under one umbrella. Its sell-side platform, Colossus SSP, enables advertisers of varying sizes to reach broad audiences across general-market and multicultural media properties. Its buy-side platform, Orange 142, provides data-driven programmatic solutions for middle-market advertisers across sectors such as energy, healthcare, travel, and financial services, delivering measurable ROI; together, these platforms generate billions of impressions per month across display, CTV, and in-app channels. 

The company is based in Houston, Texas, and operates in the advertising services industry, offering integrated sell- and buy-side media platforms. A notable recent development is the appointment of Ohad Harlev to the board of directors in June 2026.

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