Insights

Strategic Acquisition Direct Benefits was acquired by Alera Group in 2021, indicating alignment with a larger national platform and potential access to broader distribution, cross-sell opportunities, and enhanced bargaining power for ancillary insurance solutions.

Agency Support Network Supports 20,000 independent agents, brokers, consultants, and general agents across all 50 states, signaling wide reach and opportunity to upsell additional ancillary products through an established distribution channel.

Brand & Specialty Brands include Spirit Dental & Vision, Denali Dental & Vision, Direct Vision & Magnum Dental, highlighting a focused portfolio in dental and vision ancillary lines that can be bundled or expanded with related coverages for employer groups.

Financial Footprint Revenue in the range of 100–250 million suggests size, scale, and the capacity to engage mid-to-large employer groups or brokers with sizable ancillary benefits programs.

Operational Tactics Tech stack shows emphasis on marketing automation (SharpSpring), data privacy/compliance (OneTrust), website optimization (Google Optimize), and common web technologies, indicating readiness for digital marketing partnerships, lead generation, and streamlined agent enrollment processes.

Direct Benefits, an Alera Group Company Tech Stack

Direct Benefits, an Alera Group Company uses 8 technology products and services including Google Optimize, Telerik Sitefinity, OneTrust, and more. Explore Direct Benefits, an Alera Group Company's tech stack below.

  • Google Optimize
    A/B Testing
  • Telerik Sitefinity
    Content Management System
  • OneTrust
    Cookie Compliance
  • Cart Functionality
    E-commerce
  • jQuery UI
    Javascript Libraries
  • jQuery
    Javascript Libraries
  • SharpSpring
    Marketing Automation
  • YouTube
    Video Players

Direct Benefits, an Alera Group Company's Email Address Formats

Direct Benefits, an Alera Group Company uses at least 1 format(s):
Direct Benefits, an Alera Group Company Email FormatsExamplePercentage
First@directbenefits.comJohn@directbenefits.com
61%
FLast@directbenefits.comJDoe@directbenefits.com
27%
First.Last@directbenefits.comJohn.Doe@directbenefits.com
6%
FirstL@directbenefits.comJohnD@directbenefits.com
6%

Frequently Asked Questions

What is Direct Benefits, an Alera Group Company's phone number?

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You can contact Direct Benefits, an Alera Group Company's main corporate office by phone at . For more prospecting data, LeadIQ has access to up-to-date and accurate contact information within our platform. Find, capture, and sync contact data to your CRM and sales tools in one click.

What is Direct Benefits, an Alera Group Company's official website and social media links?

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Direct Benefits, an Alera Group Company's official website is directbenefits.com and has social profiles on LinkedIn.

How much revenue does Direct Benefits, an Alera Group Company generate?

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As of July 2026, Direct Benefits, an Alera Group Company's annual revenue is estimated to be $100M - $250M.

What is Direct Benefits, an Alera Group Company's SIC code NAICS code?

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Direct Benefits, an Alera Group Company's SIC code is 6411 - Insurance Agents, Brokers, and Service NAICS code is 524 - Insurance Carriers and Related Activities.

How many employees does Direct Benefits, an Alera Group Company have currently?

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As of July 2026, Direct Benefits, an Alera Group Company has approximately 43 employees across 2 continents, including North AmericaEurope. Key team members include Managing Partner: D. B.Owner: J. W.Independent Business Owner: R. T.. Explore Direct Benefits, an Alera Group Company's employee directory with LeadIQ.

What industry does Direct Benefits, an Alera Group Company belong to?

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Direct Benefits, an Alera Group Company operates in the Insurance industry.

What technology does Direct Benefits, an Alera Group Company use?

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Direct Benefits, an Alera Group Company's tech stack includes Google OptimizeTelerik SitefinityOneTrustCart FunctionalityjQuery UIjQuerySharpSpringYouTube.

What is Direct Benefits, an Alera Group Company's email format?

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Direct Benefits, an Alera Group Company's email format typically follows the pattern of First@directbenefits.com. Find more Direct Benefits, an Alera Group Company email formats with LeadIQ.

When was Direct Benefits, an Alera Group Company founded?

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Direct Benefits, an Alera Group Company was founded in 2001.
Direct Benefits, an Alera Group Company logo

Direct Benefits, an Alera Group Company

InsuranceMinnesota, United States11-50 Employees

Direct Benefits, Inc., operating as Direct Benefits, an Alera Group Company, is a managing general agency that provides a comprehensive range of ancillary insurance options. It serves a nationwide network of independent agents, brokers, consultants, and general agents across all 50 states. The brand portfolio includes Spirit Dental & Vision, Denali Dental & Vision, Direct Vision, and Magnum Dental. The company is based in Bloomington, Minnesota, and operates as a small to mid-sized firm within the insurance industry.

Direct Benefits became part of Alera Group in 2021, joining a national platform for insurance and wealth management. It continues to offer ancillary coverage to employer groups and individuals through its partnerships with independent agents and brokers.

Section iconCompany Overview

Phone number
SIC Code
6411 - Insurance Agents, Brokers, and Service
NAICS Code
524 - Insurance Carriers and Related Activities
Founded
2001
Employees
11-50

Section iconFunding & Financials

  • $100M - $250M

    Direct Benefits, an Alera Group Company's revenue is estimated to be in the range of $100M - $250M

Section iconFunding & Financials

  • $100M - $250M

    Direct Benefits, an Alera Group Company's revenue is estimated to be in the range of $100M - $250M

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