Strategic partnerships Strong collaboration history with GSMA and Fira Barcelona, plus recent Mobile World Congress involvement, indicates a track record of servicing large-scale tech and telecom events. This suggests opportunities to target similar global industry events and venues seeking end-to-end experiential design and delivery.

Expansive capacity Ability to design, build and decorate expansive spaces (over 16,000 m² at MWС 2025) demonstrates scalability and operational proficiency. This positions the company to pursue flagship events and multi-site deployments for large brands with extensive experiential requirements.

Tech-enabled storytelling Diverse tech stack including Canva, AutoCAD, WordPress, OpenAI and Adobe Creative Suite shows proficiency in creative design, digital content, and automation. This enables bundles of creative services with integrated digital experiences appealing to brands prioritizing immersive, tech-forward events.

Financial upside Reported revenue range of $25M–$50M combined with a mid-size team (~51–200 employees) signals solid market traction and profitability potential for upsell into larger sponsorships, longer-term partnerships, and expanded service scopes for global events.

Industry alignment Focus on events that connect tech audiences and brands, evidenced by collaboration with GSMA and success at Mobile World Congress. Targeting tech, telecommunications, and large-scale convention organizers can yield high-value opportunities and recurring business.