Strategic partnerships DevelopPEOPLE is a leading authorized partner and certified provider for Everything DiSC, The Five Behaviors of a Cohesive Team, and PXT Select by Wiley, plus Trust Within assessments. This positions them to upsell bundled assessment solutions and cross-sell to current clients of Wiley-branded tools.

Small but niche With a lean team of 2-10 employees, the company concentrates on specialized assessment-based solutions. There is an opportunity to expand by targeting mid-market organizations seeking leadership development, team alignment, and personal excellence programs.

Leadership focus Led by a CPTD and offering programs like certification for Everything DiSC and Five Behaviors, DevelopPEOPLE can leverage trainer certification and train-the-trainer models to scale programs for larger client organizations, creating recurring revenue from certifications and coaching.

Digital engagement An e-commerce store for assessments and a robust online presence indicate readiness to scale digital sales, self-serve onboarding, and remote coaching offerings to broaden geographic reach beyond Hillsboro, Missouri.

Revenue upside Current revenue is in the $1M–$10M range, with competitors of varying scales. There is room to pursue larger enterprise contracts by showcasing proven impact in leadership effectiveness, team performance, and organizational development through case studies and ROI-focused proposals.