Local market reach Des Moines Media Group operates a multi-brand local advertising network including STAR 102.5, LAZER 103.3, 93.9 KIOA, 104.1 EZ FM, Hope 940, ESPN 1350 AM/102.1 FM, Hits 99.9, Pure Oldies 104.5 and Outlaw 93.7, offering opportunities to target specific demographics and regional audiences for increased local lead generation.

Integrated tech stack With a tech stack spanning AWS, Oracle Cloud, WordPress, Office 365, Cloudflare Bot Management, and Adobe Creative Suite, there is potential to upsell advanced digital solutions such as programmatic display, SEO/SEM, and automated performance reporting to agencies seeking scalable marketing tech.

Scale and finance Revenue range of 50 to 100 million and a mid-sized employee base indicate a capable sales target for larger local advertisers and regional brands looking for integrated radio, digital, and data-driven marketing, suggesting opportunities for bundled packages and multi-channel deals.

Strategic ownership Owned by Saga Communications (NYSE SGA), a larger media group, offering potential for cross-sell of broader broadcast/advertising solutions, bundled media buys, and access to additional inventory and partnerships through the parent company.

Recent activity Active participation in events such as the 2025 Iowa State Fair demonstrates strong community engagement and brand presence, presenting openings for sponsorships, experiential campaigns, and event-driven lead generation programs.