Hospitality Expansion Leverage their multi-property growth (flagship in 2018, expanded gaming floor in 2022, new 5-story hotel in 2023, DCGDT in 2023) to pitch bundled casino-hotel packages, event venue sponsorships, and cross-promotional hospitality services to deepen guest spend and drive occupancy.

Local Economic Impact Highlight Derby City Gaming’s role in creating over 400 jobs and contributing to Kentucky’s entertainment economy to position partnerships with local vendors, workforce development programs, and community initiatives as opportunities for co-branded CSR initiatives that also boost brand affinity.

Premium Gaming Portfolio With over 1000+ games including high-limit areas and HRMs across two locations, target B2B sales for gaming floor optimization, maintenance services, loyalty program integrations, and data analytics partnerships to optimize player engagement and throughput.

Brand Extensions Capitalize on new bourbon expressions and Derby-themed experiences by offering branded sponsorships, exclusive event activations, and retail collaborations (gift shop and bourbon bar concepts) to unlock cross-sell opportunities with hospitality, merchandising, and tourism partners.

Philanthropy & Community Donations and community outreach (Back-to-School Bash support) present a doorway to corporate giving programs and aligned sponsorships with nonprofits and youth programs, enabling partnerships that enhance reputational value while creating co-marketing leverage.