Sports Marketing Potential Delaware Life has active sports sponsorships, notably with Andretti Global. This can be leveraged to approach other teams and leagues for cobranded retirement and life insurance solutions, tapping affinity audiences and sponsorship-driven demand.

Crypto Annuity Edge Recent partnerships with BlackRock to introduce crypto-exposed fixed index annuities signal product innovation and institutional backing. Target financial advisors, retirement plan sponsors, and tech-savvy clients seeking crypto exposure with principal protection.

Institutional Partnerships The BlackRock collaboration demonstrates appetite for large-scale distribution and sophisticated product offerings. Explore additional partnerships with asset managers, broker-dealers, and platform providers to broaden channel reach for fixed indexed annuities.

Credibility Boost Industry awards for top annuities and life-health performance enhance trust with advisors and clients. Use these endorsements in sales enablement materials and training to accelerate onboarding of new distribution partners.

Digital Scale A tech stack including iPipeline and OneTrust supports efficient digital distribution, underwriting, and compliance. Position Delaware Life as a digitally capable partner for broker networks and insurtech collaborations, enabling faster time-to-market.