Insights

Strategic Acquisition Expansion Dealertrack’s recent acquisition of eCarList indicates an active growth strategy in expanding its digital automotive solutions portfolio, presenting opportunities to cross-sell additional integrated services and enhance market share.

Innovative Product Launches The launch of the Dealer Match Dashboard and Synthetic ID Fraud Alert demonstrates Dealertrack's focus on innovative, technology-driven solutions, creating opportunities to introduce advanced analytics, fraud prevention, and customer experience enhancements to prospective clients.

Partnership and Integration Opportunities Dealertrack's collaborations with HCC Loans and Motive Retail highlight a strong ecosystem of partnership-driven integrations, opening avenues for selling complementary financial services, loan optimization tools, and seamless platform connectivity.

Financial Scale & Market Position With revenue estimated between one and ten billion dollars and a substantial employee base, Dealertrack is a dominant player in the automotive software industry, making it a prime target for enterprise-level solutions, specialized add-ons, and strategic alliances.

Industry and Technology Focus Leveraging cloud services like Amazon Web Services and a tech stack including Spring Boot and IBM DataPower, Dealertrack emphasizes a modern, scalable infrastructure that supports the deployment of innovative, secure, and high-performance enterprise solutions suitable for large dealerships and automotive groups.

Dealertrack Tech Stack

Dealertrack uses 8 technology products and services including Dealertrack, Domo, AdRoll CMP System, and more. Explore Dealertrack's tech stack below.

  • Dealertrack
    Automotive Marketing
  • Domo
    Business Intelligence
  • AdRoll CMP System
    Consent Management
  • Cloudflare
    Content Management System
  • .NET
    Programming Languages
  • Python
    Programming Languages
  • J2EE
    Programming Languages
  • Bootstrap
    UI Frameworks

Dealertrack's Email Address Formats

Dealertrack uses at least 1 format(s):
Dealertrack Email FormatsExamplePercentage
First.Last@dealertrack.comJohn.Doe@dealertrack.com
94%
FirstLast@dealertrack.comJohnDoe@dealertrack.com
4%
FLast@dealertrack.comJDoe@dealertrack.com
2%

Frequently Asked Questions

Where is Dealertrack's headquarters located?

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Dealertrack's main headquarters is located at 3400 New Hyde Park Road North New Hyde Park, New York 11042 United States. The company has employees across 4 continents, including North AmericaAsiaEurope.

What is Dealertrack's phone number?

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You can contact Dealertrack's main corporate office by phone at . For more prospecting data, LeadIQ has access to up-to-date and accurate contact information within our platform. Find, capture, and sync contact data to your CRM and sales tools in one click.

What is Dealertrack's stock symbol?

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Dealertrack is a publicly traded company; the company's stock symbol is TRAK1.

What is Dealertrack's official website and social media links?

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Dealertrack's official website is dealertrack.com and has social profiles on LinkedIn.

How much revenue does Dealertrack generate?

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As of February 2026, Dealertrack's annual revenue is estimated to be $854M.

What is Dealertrack's SIC code NAICS code?

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Dealertrack's SIC code is 6799 - Investors, Not Elsewhere Classified NAICS code is 5112 - Software Publishers.

How many employees does Dealertrack have currently?

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As of February 2026, Dealertrack has approximately 2K employees across 4 continents, including North AmericaAsiaEurope. Key team members include Chief Executive Officer: C. B.Vice President Of Revenue Operations: N. L.Vp F&i Solutions: A. M.. Explore Dealertrack's employee directory with LeadIQ.

What industry does Dealertrack belong to?

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Dealertrack operates in the Software Development industry.

What technology does Dealertrack use?

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Dealertrack's tech stack includes DealertrackDomoAdRoll CMP SystemCloudflare.NETPythonJ2EEBootstrap.

What is Dealertrack's email format?

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Dealertrack's email format typically follows the pattern of First.Last@dealertrack.com. Find more Dealertrack email formats with LeadIQ.

When was Dealertrack founded?

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Dealertrack was founded in 2001.

Dealertrack

Software DevelopmentNew York, United States1001-5000 Employees

As part of One Cox Automotive, Dealertrack powers retail transactions with dealer solutions, data and insights that connect finance, contracting, and registration and title. Simplify deals and streamline processes with connected technology solutions designed to reduce costs and ramp up profits. Deliver a better buying experience for your customers and vital efficiencies for your staff while increasing speed and preserving profitability.  

For more information about the company and our products, visit us.dealertrack.com and coxautoinc.com.

Section iconCompany Overview

Headquarters
3400 New Hyde Park Road North New Hyde Park, New York 11042 United States
Phone number
SIC Code
6799 - Investors, Not Elsewhere Classified
Stock Symbol
TRAK1
NAICS Code
5112 - Software Publishers
Founded
2001
Employees
1001-5000

Section iconFunding & Financials

  • $500M$1B

    Dealertrack's revenue is estimated to be in the range of $500M$1B

Section iconFunding & Financials

  • $500M$1B

    Dealertrack's revenue is estimated to be in the range of $500M$1B

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