Insights

Strategic Partnerships Dealertrack actively expands via partnerships and integrations with payment providers, DMS platforms, and fraud prevention solutions, creating cross-sell opportunities for complementary software and services.

Fraud & AI Recent collaboration with PointPredictive indicates a focus on AI-powered fraud prevention, presenting a sales angle to institutions seeking to reduce chargebacks and enhance risk scoring.

Expansion Signals News of integrations and platform expansions across 2025–2026 suggests ongoing growth momentum and a receptive market for additional modules such as payments, invoicing, and dealer finance tools.

Tech Stack Footprint Utilizes a mix of enterprise and marketing technologies (Oracle Essbase, SOAP, Optimizely, Swiper) which can inform targeted outreach and potential upsell of modernization or integration services.

Acquisition Activity Historical acquisitions (including EcarList) and asset divestitures indicate a dynamic corporate strategy with potential to package new solutions or re-target legacy capabilities to fit current COO and CFO priorities.

Dealertrack Technologies / Drive Current, Inc. Tech Stack

Dealertrack Technologies / Drive Current, Inc. uses 8 technology products and services including Optimizely, iProspect, Microsoft Outlook, and more. Explore Dealertrack Technologies / Drive Current, Inc.'s tech stack below.

  • Optimizely
    A/B Testing
  • iProspect
    Advertising
  • Microsoft Outlook
    Email
  • Underscore.js
    Javascript Libraries
  • Moment.js
    Javascript Libraries
  • Oracle Essbase
    Middleware Software
  • Red Hat Enterprise Linux
    Operating Systems
  • X-Content-Type-Options
    Web & Portal Technology

Dealertrack Technologies / Drive Current, Inc.'s Email Address Formats

Dealertrack Technologies / Drive Current, Inc. uses at least 2 format(s):
Dealertrack Technologies / Drive Current, Inc. Email FormatsExamplePercentage
FLast@bakermotorcompany.comJDoe@bakermotorcompany.com
93%
Last@bakermotorcompany.comDoe@bakermotorcompany.com
4%
First.Last@bakermotorcompany.comJohn.Doe@bakermotorcompany.com
1%
FirstLast@bakermotorcompany.comJohnDoe@bakermotorcompany.com
2%
First.Last@dealertrack.comJohn.Doe@dealertrack.com
94%
FirstLast@dealertrack.comJohnDoe@dealertrack.com
4%
FLast@dealertrack.comJDoe@dealertrack.com
2%

Frequently Asked Questions

What is Dealertrack Technologies / Drive Current, Inc.'s phone number?

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You can contact Dealertrack Technologies / Drive Current, Inc.'s main corporate office by phone at . For more prospecting data, LeadIQ has access to up-to-date and accurate contact information within our platform. Find, capture, and sync contact data to your CRM and sales tools in one click.

What is Dealertrack Technologies / Drive Current, Inc.'s official website and social media links?

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Dealertrack Technologies / Drive Current, Inc.'s official website is dealertrack.com and has social profiles on LinkedIn.

How much revenue does Dealertrack Technologies / Drive Current, Inc. generate?

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As of July 2026, Dealertrack Technologies / Drive Current, Inc.'s annual revenue is estimated to be $10M - $25M.

What is Dealertrack Technologies / Drive Current, Inc.'s NAICS code?

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Dealertrack Technologies / Drive Current, Inc.'s NAICS code is 5112 - Software Publishers.

How many employees does Dealertrack Technologies / Drive Current, Inc. have currently?

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As of July 2026, Dealertrack Technologies / Drive Current, Inc. has approximately 27 employees across 2 continents, including North AmericaAsia. Key team members include Chief Executive Officer: G. T.Chief Executive Officer Chief Financial Officer Vice President Director: P. M.Chief Executive Officer: Z. T.. Explore Dealertrack Technologies / Drive Current, Inc.'s employee directory with LeadIQ.

What industry does Dealertrack Technologies / Drive Current, Inc. belong to?

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Dealertrack Technologies / Drive Current, Inc. operates in the Software Development industry.

What technology does Dealertrack Technologies / Drive Current, Inc. use?

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Dealertrack Technologies / Drive Current, Inc.'s tech stack includes OptimizelyiProspectMicrosoft OutlookUnderscore.jsMoment.jsOracle EssbaseRed Hat Enterprise LinuxX-Content-Type-Options.

What is Dealertrack Technologies / Drive Current, Inc.'s email format?

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Dealertrack Technologies / Drive Current, Inc.'s email format typically follows the pattern of FLast@bakermotorcompany.com. Find more Dealertrack Technologies / Drive Current, Inc. email formats with LeadIQ.
Dealertrack Technologies / Drive Current, Inc. logo

Dealertrack Technologies / Drive Current, Inc.

Software Development11-50 Employees

Dealertrack Technologies / Drive Current, Inc. is a software development company focused on the automotive retail sector, founded in 2001. Its digital Sales and F&I products support dealers of all sizes across the entire car-selling journey, from inventory and marketing to credit applications, financing, and post-sale service. The platform is designed as an integrated suite that links these steps to enhance transparency, efficiency, and control for dealerships.
The firm targets automotive retailers seeking a unified solution to manage the end-to-end sales and financing workflow. Recent developments include a June 2026 partnership with Anchorbase to route terminal payments, process phone payments, issue e-invoices, and feed payment data back to the dealer management system.

Section iconCompany Overview

Phone number
NAICS Code
5112 - Software Publishers
Employees
11-50

Section iconFunding & Financials

  • $10M - $25M

    Dealertrack Technologies / Drive Current, Inc.'s revenue is estimated to be in the range of $10M - $25M

Section iconFunding & Financials

  • $10M - $25M

    Dealertrack Technologies / Drive Current, Inc.'s revenue is estimated to be in the range of $10M - $25M

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