Market Leadership DAX is the largest digital audio advertising platform in the UK and among the largest globally, with a wide reach across music streaming, podcasts, and connected radio. This positions potential partners to leverage a top-tier audience across premium publishers like iHeart, SoundCloud, Sky, ITV, Deezer, and Global’s own brands for scale.

Cross Platform DAX offers programmatic capabilities across audio, podcasts, and mobile game environments through its proprietary technology. This enables advertisers to run integrated campaigns across multiple touchpoints, enhancing reach and measurement for campaigns targeting engaged audio listeners.

Global Reach With presence in the UK and expansion into the U.S. since 2017, DAX provides opportunities to test and scale international audio campaigns, appealing to brands aiming for cross-border awareness and consistent messaging across regions.

Tech Backbone Leveraging a robust tech stack including Google Cloud Platform, AWS, Grafana, and Adobe Creative Cloud, DAX can support advanced campaign analytics, reporting, and creative workflows. This is attractive to brands seeking data-driven optimization and seamless collaboration.

Financial Opportunity Reported revenue in the $10M-$25M range indicates a scalable, growing platform with potential for higher tier partnerships, bundled inventory deals, and premium placements with leading publishers to drive performance for advertisers in competitive channels.