Midwest Leader Target expansion to nearby contractors and industrial clients in the Midwest leveraging Davis Paint’s long-standing regional reputation for durability and quality coatings across urethanes, epoxies, traffic paints, and non-skid products.

Toll Manufacturing Leverage the toll manufacturing capability to offer white-label or private-label coating solutions to OEMs and regional brands seeking capacity relief, tapping into surplus manufacturing capacity.

Professional Targeting Focus on professional painters, contractors, and facilities managers needing durable, fast-drying coatings and anti-skid/ flooring solutions; emphasize the Davis and Cook brand lines plus private label options as a value proposition.

Growth Metrics With revenue in the mid-range tens of millions and a leaner to mid-sized employee base, pursue tailored solutions and scalable partnerships that align with growth without overextending operations.

Digital & Outreach Enhance digital lead generation and distributor partnerships by highlighting industrial coatings portfolio, pool and masonry coatings, and private-label capabilities; maximize ROI from social channels and a strong regional footprint.