Darkroom

Advertising ServicesNew York, United States51-200 Employees

Darkroom is a New York-based advertising services firm employing 51-200 people, located at 6 Street John Lane, New York, NY 10013. Founded in 2017, it describes its focus as a technology-enabled growth marketing agency serving growth-stage consumer brands, with services including E-commerce Marketplace Management, Retail Media, Paid Media Management, Performance Creative, Social Commerce, and Customer Retention. The company operates a universal AI commerce layer named Shadow, blending senior human talent with an AI-driven stack to enhance output and revenue for clients, and it is affiliated with Shadow as its sister entity. Its team has managed trackable revenue across e-commerce marketplace, direct-to-consumer, and social commerce programs, and the firm reports annual revenue in the range of $50M-$100M; it has also received recognition as a fast-growing private company and Forbes 30 Under 30 for its founders. Darkroom emphasizes a design-grade creative capability and maintains a certified Chief Creative Officer as part of its growth marketing approach. In 2026 the company added leadership including J. William Margaritis as SVP of Strategy, Liza Ramos as Director of People, and Peter Gao as SVP of Growth, and its technology stack includes Instagram, Claude by Anthropic, Moment Timezone, Yotpo, Keynote, Trello, Moz, and Ahrefs.

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