Small team, local focus Target local and regional tourism partners with tailored packages that amplify the Danville area experience. Leverage their intimate team size to offer high-touch collaboration on events, signage, and visitor campaigns that fit tight budgets.

Digital presence Capitalize on their existing tech stack and online access by proposing integrated digital marketing services, such as SEO enhancements, Google Search Console insights, and website optimization to drive more regional visitor traffic.

Revenue potential With annual revenue in the mid-range and a focus on visitors, propose joint sales initiatives with hotels, attractions, and event venues, plus bundled sponsorships or destination experiences that increase per-visitor spend.

Visitor program expansion Offer turnkey visitor information services, maps, and memorabilia programs that can be monetized through sponsorships with local businesses, travel partners, and event organizers to create recurring revenue streams.

Strategic partnerships Position as a scalable partner for regional tourism boards and larger CVBs by providing flexible collaboration on events, motor coach tours, and conference planning, leveraging their knowledge of Vermilion County to unlock broader markets.