Local Cross-Sell CW 15 KXVO operates as a local CW affiliate serving Omaha and Council Bluffs with a digital stack including DFP, Comscore, GTM, and Google Analytics. There is a strong opportunity to bundle on air sponsorships with digital programmatic, OTT inventory, and social campaigns to boost reach for regional advertisers. Given a lean team, offer turnkey, managed ad packages that require minimal internal resources for the client.

OTT Expansion Recent OTT activity through Samsung TV Plus and the station's OTT presence signal demand for connected TV inventory. Propose sponsorships, exclusive ad placements, and branded content on OTT/CTV across the Omaha metro and nearby markets to help advertisers reach cord-cutters.

Data Driven With Comscore, Google Analytics, GTM, and DFP, CW 15 has a data foundation for performance marketing. Offer data driven advertising packages with audience insights, attribution modeling, and cross channel measurement to prove ROI for local brands.

Network Synergies As part of Sinclair and Chesapeake Broadcast Group, CW 15 can access national campaigns and cross market opportunities. Position bundled local plus national sponsorships, multi market buys, and scalable packages that appeal to regional brands seeking broader exposure.

Content Growth The CW lineup and live contests provide opportunities for branded content, sponsorships, and live event broadcasting. Propose production services, sponsored segments, contests integration, and local content syndication to digital platforms to create new revenue streams.