Customer Research, Inc.
Market ResearchWashington, United States11-50 Employees
Customer Research, Inc. (CRI) operates in the market research sector, offering services that measure customer satisfaction, assess loyalty, conduct market research, and support contact center operations. The company helps businesses generate information, enhance customer loyalty, improve online reputation, and drive business outcomes through multi-channel communication and feedback solutions. While rooted in the automotive industry, CRI now serves a diverse range of clients across various sectors, providing insights and feedback-driven services designed to inform strategy and strengthen customer relationships. Based in the Seattle area of Washington, CRI has a multi-decade history dating back to 1967 and serves clients worldwide through its core offerings. The organization combines call center capabilities with methods for collecting and disseminating customer feedback, including reviews, to support reputation management and targeted marketing activities. A recent development noted is a partnership announced in August 2023 with Dominion DMS, reflecting ongoing collaboration with industry partners to extend its reach in customer experience solutions.