Regional focus Target storm and wastewater infrastructure opportunities in Florida and southeast Georgia where Custom Pump & Controls has installed base and ongoing maintenance contracts.

Maintenance upsell Leverage CPC Services offerings (pump maintenance, lift station maintenance, electrical contracting) to propose bundled service agreements and proactive maintenance programs to existing customers.

Mid-market footprint With 11-50 employees and revenue in the $1M–$10M range, pursue mid-sized utilities and municipalities that require reliable pump stations, control panels, and rapid repair turnaround.

Digital enablement Utilize the technology stack (WordPress, Shopify, Google Cloud, Office 365) to improve online quotes, service ticketing, and customer portal experiences to shorten sales cycles.

Competitive positioning Position CPC Services as a localized, responsive provider in a space dominated by larger players (e.g., Grundfos, Xylem) by emphasizing regional presence, rapid on-site support, and tailored maintenance contracts.