Small to mid market Target growth opportunities in the small to mid-market segment within transportation, logistics, and supply chain where CrossBorder Solutions operates, emphasizing scalable solutions from origin to destination to align with their client needs.

Tech-enabled service Position offerings around a blend of people-driven service with existing tech tools for data exchange, highlighting integration capabilities and the ability to customize workflows for clients who require compliant and efficient border processes.

Compliance and risk Leverage their emphasis on safety and regulatory compliance to upsell risk management services, customs clearance support, and proactive compliance monitoring for clients navigating complex cross-border requirements.

Expansion potential Explore partnerships or contract expansions with smaller manufacturers and importers in North America seeking borderless logistics solutions, potentially offering bundled services that complement clients’ internal logistics teams.

Referral and education Capitalize on their focus on educating and strategizing with customers by offering value-added webinars, whitepapers, and advisory engagements to generate qualified leads and position as a trusted cross-border logistics advisor.