Insights

Independent Fiduciary Value Criteria emphasizes independence and client alignment, avoiding ownership of any products to provide unbiased investment alternatives, a strong selling point for corporates and institutional clients seeking conflict-free guidance and customized plans.

Compliance-Driven Growth A clear focus on meeting international compliance requirements before investing positions Criteria to win mandates from institutional investors and multinational clients needing robust governance, risk, and reporting capabilities.

Cross-Border Expertise With extensive local and international market experience, Criteria can support cross-border investment strategies and serve regional clients seeking diversified asset allocations.

Scale Upsell Potential A sizable mid-market operation with substantial revenue suggests opportunities to expand wealth management offerings, retirement planning services, and capital protection solutions for corporate and institutional clients.

Tech Enablement A modern tech stack including cloud and collaboration tools signals readiness for technology-driven enhancements; opportunities exist to propose IT modernization, data analytics, security, and integrated client reporting.

Criteria Tech Stack

Criteria uses 8 technology products and services including Microsoft Azure DNS, Microsoft 365, Bunny Fonts, and more. Explore Criteria's tech stack below.

  • Microsoft Azure DNS
    Domain Name Services
  • Microsoft 365
    Email
  • Bunny Fonts
    Font Scripts
  • Backbone.js
    Javascript Frameworks
  • Microsoft Visual Basic for Applications
    Software Development
  • Piwik PRO Core
    Web Analytics
  • Ninja Forms
    Web Platform Extensions
  • jQuery Validation Plugin
    Web Tools And Plugins

Media & News

Criteria's Email Address Formats

Criteria uses at least 2 format(s):
Criteria Email FormatsExamplePercentage
FLast@criteria.com.arJDoe@criteria.com.ar
98%
FMiddleLast@criteria.com.arJMichaelDoe@criteria.com.ar
2%
FLast@criterialatam.comJDoe@criterialatam.com
85%
FMiddleLast@criterialatam.comJMichaelDoe@criterialatam.com
15%

Frequently Asked Questions

Where is Criteria's headquarters located?

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Criteria's main headquarters is located at Punta Rieles Bella Italia, Montevideo 13000 Uruguay. The company has employees across 3 continents, including South AmericaEuropeNorth America.

What is Criteria's official website and social media links?

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Criteria's official website is criterialatam.com and has social profiles on LinkedIn.

What is Criteria's NAICS code?

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Criteria's NAICS code is 5239 - Other Financial Investment Activities.

How many employees does Criteria have currently?

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As of June 2026, Criteria has approximately 187 employees across 3 continents, including South AmericaEuropeNorth America. Key team members include Ceo Regional: A. D. R.Chief Operating Officer: N. I.Head Of Research: G. A.. Explore Criteria's employee directory with LeadIQ.

What industry does Criteria belong to?

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Criteria operates in the Investment Management industry.

What technology does Criteria use?

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Criteria's tech stack includes Microsoft Azure DNSMicrosoft 365Bunny FontsBackbone.jsMicrosoft Visual Basic for ApplicationsPiwik PRO CoreNinja FormsjQuery Validation Plugin.

What is Criteria's email format?

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Criteria's email format typically follows the pattern of FLast@criteria.com.ar. Find more Criteria email formats with LeadIQ.

When was Criteria founded?

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Criteria was founded in 2004.

Criteria

Investment ManagementMontevideo, Uruguay51-200 Employees

Criteria is an investment management firm based in Montevideo, Uruguay. It centers on its people—a team of professionals with broad experience in capital markets and wealth management, whose collective expertise informs tailored strategies for each client. A key differentiator is its stance of always aligning with clients, avoiding ownership or promotion of any single product, and presenting the best investment alternatives without conditions. Its approach also serves corporate and institutional investors who must meet stringent international compliance standards before investing. Its process is described as proven and objective-focused—clear, orderly, and accompanied by a personalized plan.

Section iconCompany Overview

Headquarters
Punta Rieles Bella Italia, Montevideo 13000 Uruguay
NAICS Code
5239 - Other Financial Investment Activities
Founded
2004
Employees
51-200

Section iconMedia & News

Section iconFunding & Financials

  • $250M$500M

    Criteria's revenue is estimated to be in the range of $250M$500M

Section iconFunding & Financials

  • $250M$500M

    Criteria's revenue is estimated to be in the range of $250M$500M

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