Strategic Partnership Leveraging the March 2024 partnership with Hillphoenix Industrial to expand representation of CO2 refrigeration systems across the Eastern United States and Canada presents a compelling cross-sell and channel collaboration opportunity.

Regional Expansion Company focus on representing industrial refrigeration solutions in a broad geography signals potential for targeting utilities, food & beverage, and cold storage customers seeking reliable CO2 and alternative refrigerant systems in multiple regions.

Mid-market Focus With a mid-sized footprint and revenue in the $10M-$25M range, target mid-market manufacturers and distributors that require strong technical sales support, rapid response, and competitive pricing for complex refrigeration solutions.

Tech-enabled Sales Utilize existing tech stack (iCIMS, Office 365, WordPress, analytics) to accelerate lead capture, CRM hygiene, and content-driven outreach, enabling faster qualification and routing of CO2 refrigeration system opportunities.

Growth Partnerships Position as a specialist sales partner for leading refrigeration manufacturers, focusing on competitive CO2 systems, to unlock new contracts with food processing, cold storage, and industrial cooling customers seeking sustainability-driven solutions.