Growth potential Converse University is undergoing a rebranding to Converse University and is expanding its undergraduate program with a first co-educational class in fall 2021, signaling a growth phase and potential demand for scalable technology, CRM, and digital transformation solutions to support enrollment, student services, and alumni engagement.

Athletics expansion Recent hires across multiple athletic programs (lacrosse, volleyball, field hockey, basketball) and active athletics communications efforts indicate a high sensitivity to sports operations, digital media, scheduling, and performance analytics tools that could be complemented by partnerships in athlete management, video analytics, and event optimization platforms.

Tech footprint The university maintains a modern tech stack (LinkedIn Insight Tag, AutoCAD, Shopify, Google Workspace, Mailgun, Mautic, WP Engine, Siteimprove), suggesting openness to integrated marketing automation, student information and collaboration platforms, and e-commerce or merchandise solutions to support enrollment and campus initiatives.

Financial health With an annual revenue range of $25M to $50M and a mid-size employee base, Converse University represents a market where scalable, cost-effective software and services (learning management, CRM, data analytics, cybersecurity) could deliver measurable ROI while aligning with typical higher-ed procurement cycles.

Strategic fit Historical focus on creating opportunity for academically-qualified students and a shift to a broader university identity presents opportunities for solutions in student recruitment, diversity and inclusion programs, fundraising and donor management, and career services platforms to strengthen competitive positioning.