Insights

Strong Market Recognition Continental Cars has received multiple awards and finalist recognitions across categories such as Dealer of the Year, Customer Experience, and various sales teams, highlighting its reputation for excellence and customer satisfaction in the Auckland region.

Premium Brand Positioning With a focus on luxury brands like Audi and recent collaborations with premium lifestyle brands like Glasshouse Fragrances, Continental Cars caters to high-end automotive customers seeking quality and exclusivity, presenting opportunities for premium service and product offerings.

Expanding Service Capabilities The company's recent awards in service and parts teams, combined with its performance centers, indicate a strong emphasis on after-sales support, offering avenues for sales professionals to promote maintenance packages and accessory sales to existing customers.

Digital Engagement Strategies Utilizing a tech stack that includes Microsoft Clarity and CDN services reflects a focus on enhancing digital customer experience, providing opportunities for targeted online campaigns and data-driven outreach to potential buyers.

Growth and Market Presence Operating seven dealerships and expanding partnerships demonstrates an ongoing growth trajectory within Auckland's competitive market, suggesting potential for sales expansion through dealership network strengthening and targeted regional marketing efforts.

Similar companies to Continental Cars

Continental Cars Tech Stack

Continental Cars uses 8 technology products and services including Microsoft Clarity, Redis Object Cache, cdnjs, and more. Explore Continental Cars's tech stack below.

  • Microsoft Clarity
    Analytics
  • Redis Object Cache
    Caching
  • cdnjs
    Content Delivery Network
  • Redis
    Database
  • Microsoft PowerPoint
    Editors
  • YUI
    Javascript Libraries
  • Priority Hints
    Performance
  • ZURB Foundation
    UI Frameworks

Media & News

Continental Cars's Email Address Formats

Continental Cars uses at least 1 format(s):
Continental Cars Email FormatsExamplePercentage
First.Last@continentalcars.co.nzJohn.Doe@continentalcars.co.nz
50%
First.Last@continentalcars.co.nzJohn.Doe@continentalcars.co.nz
50%

Frequently Asked Questions

Where is Continental Cars's headquarters located?

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Continental Cars's main headquarters is located at 38 Great South Road, Newmarket, Auckland 1051, NZ. The company has employees across 6 continents, including OceaniaEuropeAfrica.

What is Continental Cars's official website and social media links?

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Continental Cars's official website is continentalcars.co.nz and has social profiles on LinkedIn.

What is Continental Cars's NAICS code?

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Continental Cars's NAICS code is 3361 - Motor Vehicle Manufacturing.

How many employees does Continental Cars have currently?

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As of October 2025, Continental Cars has approximately 201 employees across 6 continents, including OceaniaEuropeAfrica. Key team members include General Sales Manager: C. A.Business Manager: M. B.General Sales Manager: M. J.. Explore Continental Cars's employee directory with LeadIQ.

What industry does Continental Cars belong to?

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Continental Cars operates in the Motor Vehicle Manufacturing industry.

What technology does Continental Cars use?

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Continental Cars's tech stack includes Microsoft ClarityRedis Object CachecdnjsRedisMicrosoft PowerPointYUIPriority HintsZURB Foundation.

What is Continental Cars's email format?

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Continental Cars's email format typically follows the pattern of First.Last@continentalcars.co.nz. Find more Continental Cars email formats with LeadIQ.

Continental Cars

Motor Vehicle ManufacturingNew Zealand201-500 Employees

Sime Darby Motor Group’s involvement began with the acquisition of the company in 1999. Over the following years Sime Darby Motor Group invested heavily in new facilities that allowed the marques we represent to expand into purpose built dealerships in Newmarket and Greenlane.

Sime Darby began in 1910 when Scotsman William Middleton Sime and Englishman Henry Darby teamed up to form a company to manage a rubber estate in Malacca.

From these modest colonial beginnings Sime Darby has grown into one of Southeast Asia’s leading conglomerates. At present the Sime Darby Group employs over 100000 people in approximately 300 companies located in 20 countries around the world and has Revenue in excess of US $10 Billion . Today the Sime Darby Group parent company and head office are located in Kulala Lumper, in the capital of Malaysia.

Sime Darby’s success is due in part to their ability to recognise a winning formula and to that end they are committed to Continental Cars being managed by New Zealanders.

Today Continental Cars has 7 dealerships and the Continental Cars Performance Centre and the Continental Cars Tyre Centre.

We have a passion for fine automobiles and now in our fifth decade we have been helping our customers experience the same passion.

Section iconCompany Overview

Headquarters
38 Great South Road, Newmarket, Auckland 1051, NZ
NAICS Code
3361 - Motor Vehicle Manufacturing
Employees
201-500

Section iconFunding & Financials

  • $1M$10M

    Continental Cars's revenue is estimated to be in the range of $1M$10M

Section iconFunding & Financials

  • $1M$10M

    Continental Cars's revenue is estimated to be in the range of $1M$10M

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