Content for Biz Employee Directory

Advertising ServicesIllinois, United States0-1 Employees

Content for Biz operates in the advertising services space, focusing on helping business-to-business marketers enhance the impact of their digital communications. Its offerings include creating content for B2B blogs, websites, e-newsletters, articles, and social media, as well as reviewing and editing existing online content and discovering and sharing relevant material, with an emphasis on teaching content skills to clients and their teams. The company serves marketers looking to move away from traditional marketing speak toward information and guidance that supports customer engagement online, and aims to align content with business objectives while building brand and audience satisfaction. Based in Chicago, Illinois, Content for Biz articulates a approach that blends business journalism with online marketing know-how to support content-driven growth; founders Mary Klest and Joanne Costin lead the firm, which positions itself as a resource for developing, managing, and leveraging content in a corporate context.

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