Small but scalable With a lean team of 2-10 employees and a revenue range of 1M-10M, there is potential to upsell scalable training programs and high-margin custom course development for mid-market clients seeking tailored learning solutions.

Custom course upsell The company emphasizes custom and online training and can create organization-specific courses. A sales opportunity exists in offering extended custom development, blended learning packages, and enterprise licenses to larger firms in need of bespoke leadership and inclusion programs.

Leadership and inclusion Popular courses focus on Inclusion, Sensitivity & Respect and Senior Leadership. Target corporate clients prioritizing DEI initiatives and leadership development as core purchases, with opportunities for multi-seat licenses and ongoing coaching add-ons.

Tech-enabled delivery Technology stack includes WordPress, Google Workspace, D3.js and Bootstrap, enabling scalable online delivery. Position CPS as a cost-efficient, tech-forward partner for organizations migrating to digital learning or expanding online offerings.

Competitive positioning Operating in a market with large training players, CPS can differentiate through rapid deployment of custom content, personalized design, and flexible in-person plus online delivery. Leverage proximity to mid-market needs and quick onboarding to win mid-size contracts.