Insights

Small to mid Target COLOR as a mid-sized mobile technology company with 51-200 employees and a focus on live video and social sharing. Their scale suggests opportunities for enterprise-grade tools that streamline app development, analytics, and scaled user engagement without the complexity of large enterprises.

Monetization Enable Leverage COLOR's live video broadcasting feature to propose monetization strategies, in-app advertising, creator partnerships, or premium notification capabilities that enhance real-time audience reach and engagement.

Cloud and infra COLOR’s stack includes Amazon Web Services and Kinsta, indicating openness to cloud, hosting, and performance optimization services. Present solutions around reliability, security hardening, content delivery optimization, and cost-efficient scaling.

Analytics Opportunity With live broadcasts and real-time notifications, there is a need for advanced analytics, user insights, and A/B testing. Offer analytics platforms, event tracking, and attribution to improve user retention and engagement metrics.

Strategic partnerships Position complementary services such as video processing, media encoding, and notification orchestration to augment COLOR’s existing live-sharing experience. Emphasize fast integration, developer-friendly APIs, and scalability to support growth plans.

Color Tech Stack

Color uses 8 technology products and services including UserTesting, Google Ads, Amazon Web Services, and more. Explore Color's tech stack below.

  • UserTesting
    A/B Testing
  • Google Ads
    Advertising
  • Amazon Web Services
    Cloud Hosting
  • Zywave
    Insurance Software
  • RequireJS
    Javascript Frameworks
  • PyScript
    Miscellaneous
  • Kinsta
    Platform As A Service
  • Facebook
    Widgets

Media & News

Color's Email Address Formats

Color uses at least 1 format(s):
Color Email FormatsExamplePercentage
First.Last@color.comJohn.Doe@color.com
82%
First@color.comJohn@color.com
11%
FirstL@color.comJohnD@color.com
4%
FLast@color.comJDoe@color.com
3%

Frequently Asked Questions

What is Color's stock symbol?

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Color is a publicly traded company; the company's stock symbol is ADD.

What is Color's official website and social media links?

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Color's official website is color.com and has social profiles on LinkedIn.

How much revenue does Color generate?

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As of July 2026, Color's annual revenue is estimated to be $50M - $100M.

What is Color's NAICS code?

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Color's NAICS code is 5415 - Computer Systems Design and Related Services.

How many employees does Color have currently?

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As of July 2026, Color has approximately 153 employees across 5 continents, including AsiaNorth AmericaEurope. Key team members include Designer: A. M.. Explore Color's employee directory with LeadIQ.

What industry does Color belong to?

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Color operates in the Technology, Information and Internet industry.

What technology does Color use?

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Color's tech stack includes UserTestingGoogle AdsAmazon Web ServicesZywaveRequireJSPyScriptKinstaFacebook.

What is Color's email format?

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Color's email format typically follows the pattern of First.Last@color.com. Find more Color email formats with LeadIQ.

When was Color founded?

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Color was founded in 2010.
Color logo

Color

Technology, Information and InternetCalifornia, United States51-200 Employees

Color is a Palo Alto-based technology company that builds mobile applications for iPhone and Android devices. Its primary product enables users to capture and instantly share live video broadcasts and photos with friends and followers, with notifications delivered directly to their phones so audiences can view events as they unfold. The platform can be used as a channel for personal sharing as well as for business or fan pages, emphasizing real-time reach and engagement on the move. 

Its people are described as entrepreneurs and innovators, continually pursuing growth across their respective specialties. The firm operates within the technology, information and internet sector and is based in Palo Alto, California.

Section iconCompany Overview

Website
color.com
Stock Symbol
ADD
NAICS Code
5415 - Computer Systems Design and Related Services
Founded
2010
Employees
51-200

Section iconFunding & Financials

  • $50M - $100M

    Color's revenue is estimated to be in the range of $50M - $100M

Section iconFunding & Financials

  • $50M - $100M

    Color's revenue is estimated to be in the range of $50M - $100M

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