Local Market Focus The Coastal Journal has a strong regional presence serving Maine's midcoast communities with a circulation of 15,000, indicating a loyal local readership that can be leveraged for targeted advertising and community engagement campaigns.
Award-Winning Reputation With multiple Maine Press Association awards, the company demonstrates credibility and recognition within the journalism industry, making it an attractive partner for brands seeking reputable local advertising opportunities.
Digital Adoption Utilizing a robust tech stack including Amazon Web Services, Google Analytics, and social media platforms, the Coastal Journal has integrated digital tools that could be expanded for broader digital advertising and data-driven marketing services.
Growth Potential Operating with a revenue range of $10M to $25M and a dedicated local audience, there is potential to develop customized advertising packages, sponsored content, or digital subscription offerings to increase revenue streams.
Community Engagement The publication's focus on community-oriented content including lifestyle and health magazines positions it well to partner with local health, wellness, and lifestyle brands for sponsorships and content collaborations.