Luxury Focus Classic Vacations specializes in high-end, personalized travel experiences and has a strong portfolio of curated luxury products. This focus on luxury travel provides opportunities to develop premium packages and exclusive offerings tailored for affluent clients seeking bespoke vacations.

Technology Upgrades The company recently launched a major digital upgrade to its advisor booking platform, enabling seamless booking of flights, car rentals, hotels, and tours in one integrated system. Enhancing this platform can attract more travel advisors and streamline their booking process, increasing usage and customer satisfaction.

Recent Acquisition TBO Group acquired Classic Vacations for $125 million, signaling a strategic expansion into the luxury travel segment and technology-driven advisor support. This opens opportunities for partnership or integration with TBO’s global distribution channels and tech ecosystem to reach new markets.

Market Recovery The launch of a Hawaii booking incentive indicates an effort to support regional tourism recovery and stimulate bookings. Collaborating on targeted marketing campaigns or exclusive local experiences could boost sales in high-demand destinations and capitalize on post-pandemic travel resurgence.

Advisor Engagement With a strong emphasis on supporting travel advisors through incentives, mentorship, and advanced tools, there is potential to develop customized training programs or co-marketing opportunities that deepen partner relationships and increase volume through our professional network.