Insights

Builder Partnerships Leverage Claffey's long-standing family-owned background, bespoke in-ground pool design, and APSP-compliance to win partnerships with Dallas-Fort Worth homebuilders, architects, and remodelers. Joint marketing, builder spec inclusion, and referrals can drive high-end project flow.

Maintenance Revenue Capitalize on existing customer training and custom manuals to create recurring maintenance plans, service bundles, and remote monitoring. Offer ongoing care, chemical management, and equipment upgrades as a predictable revenue stream.

Digital Commerce Expand online through WooCommerce to sell pool accessories and consumables, with subscription options and online quotes integrated to CRM. Leverage online behavior data to upsell care plans and upgrades.

Luxury Outdoor Focus Position Claffey as a luxury outdoor living partner by bundling pools with spas, lighting, water features, and outdoor kitchens. Target affluent homeowners and HOA or resort projects via showrooms and virtual tours.

Regional Expansion Use Texas market strength and APSP reputation to pursue larger regional projects, commercial bids for hotels and campuses, and partnerships with local builders. Consider scalable models or satellite teams to extend reach while preserving quality.

Similar companies to Claffey Pools

Claffey Pools Tech Stack

Claffey Pools uses 8 technology products and services including Cloudflare, WooCommerce, Google Fonts API, and more. Explore Claffey Pools's tech stack below.

  • Cloudflare
    Content Management System
  • WooCommerce
    E-commerce
  • Google Fonts API
    Font Scripts
  • PHP
    Programming Languages
  • Google Tag Manager
    Tag Management
  • Bootstrap
    UI Frameworks
  • Microsoft ASP.NET
    Web Frameworks
  • Apache
    Web Servers

Media & News

Claffey Pools's Email Address Formats

Claffey Pools uses at least 1 format(s):
Claffey Pools Email FormatsExamplePercentage
FLast@claffeypools.comJDoe@claffeypools.com
80%
First@claffeypools.comJohn@claffeypools.com
17%
FMiddleLast@claffeypools.comJMichaelDoe@claffeypools.com
1%
LastF@claffeypools.comDoeJ@claffeypools.com
2%

Frequently Asked Questions

Where is Claffey Pools's headquarters located?

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Claffey Pools's main headquarters is located at 1625 Brumlow Avenue Southlake, Texas 76092 United States. The company has employees across 2 continents, including North AmericaAsia.

What is Claffey Pools's official website and social media links?

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Claffey Pools's official website is claffeypools.com and has social profiles on LinkedIn.

What is Claffey Pools's NAICS code?

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Claffey Pools's NAICS code is 23 - Construction.

How many employees does Claffey Pools have currently?

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As of May 2026, Claffey Pools has approximately 65 employees across 2 continents, including North AmericaAsia. Key team members include Owner Sales, Design And Marketing: H. M.Marketing Director: A. B.Project Manager: E. V. M.. Explore Claffey Pools's employee directory with LeadIQ.

What industry does Claffey Pools belong to?

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Claffey Pools operates in the Construction industry.

What technology does Claffey Pools use?

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Claffey Pools's tech stack includes CloudflareWooCommerceGoogle Fonts APIPHPGoogle Tag ManagerBootstrapMicrosoft ASP.NETApache.

What is Claffey Pools's email format?

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Claffey Pools's email format typically follows the pattern of FLast@claffeypools.com. Find more Claffey Pools email formats with LeadIQ.

When was Claffey Pools founded?

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Claffey Pools was founded in 1987.

Claffey Pools

ConstructionTexas, United States51-200 Employees

At Claffey Pools, we strive to perform a step above the rest in pool engineering and design. Coupled with unparalleled service, Claffey Pools either meets or exceeds all requirements of The Association of Pool & Spa Professionals. Each staff member at Claffey Pools has the customer's needs first in their every task from the first hello to the last "Thank You For Your Business." To assure quality service, we also offer customer training and provide custom manuals for your pool so that you have our continued support on how to take care of your pool once it has been built.

Claffey Pools is celebrating its 31st year as a Family Owned and Operated business building custom, in-ground swimming pools. Paul Claffey established the business in 1987 and ran a single operation out of his home in Hurst. Due to his integrity, work ethic and the addition of key family members, the business has flourished.

Our current design and engineering staff are meticulous in bringing to life your vision that will last for years to come. At Claffey we not only try to exceed your expectations from start to finish, we hope to achieve for you an entertainment paradise that can be your backyard oasis for a lifetime.

Section iconCompany Overview

Headquarters
1625 Brumlow Avenue Southlake, Texas 76092 United States
NAICS Code
23 - Construction
Founded
1987
Employees
51-200

Section iconMedia & News

Section iconFunding & Financials

  • $50M$100M

    Claffey Pools's revenue is estimated to be in the range of $50M$100M

Section iconFunding & Financials

  • $50M$100M

    Claffey Pools's revenue is estimated to be in the range of $50M$100M

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