Artisanal Luxury Key opportunity to position clé tile as a premium, artisan-backed surface solution for high-end hospitality, residential luxury projects, and signature commercial spaces that value craftsmanship and storytelling through materials.

Global Collaborations Leverage their history of artist collaborations and cross-brand partnerships (such as 1886 x Raketa) to pursue co-branding, limited editions, and joint marketing with luxury designers, watch/industrial brands, or cultural institutions.

Outdoor Expansion capitalize on the OuterClé release to target outdoor living projects, hospitality courtyards, and resort exterior applications where weathered, durable, artful tile can differentiate spaces.

Story Driven Promote surface design as narrative experiences for developers and architects seeking unique storytelling through materiality, enabling proposal packages for landmark residences and boutique hotels.

Digital & Data Utilize their tech stack and analytics emphasis to pursue data-informed marketing and digital outreach to design-build firms, specifying project pipelines, regional growth, and potential RFP targets in design-focused markets.