Local Sourcing Appeal Citizen Cider's commitment to sourcing all fruit directly from local farmers positions them as an authentic and community-focused brand, creating opportunities to expand partnerships with local produce suppliers and promote farm-to-table collaborations.
Product Innovation Recent product launches such as Hey Bub light beer and hard seltzers demonstrate the company’s agility in diversifying their beverage portfolio, offering potential avenues for cross-promotions, new market entry, and retail distribution expansion.
Award-Winning Brand Being recognized as the 2019 Business of the Year enhances Citizen Cider’s credibility, making it a compelling partner for co-branding efforts, sponsorships, or joint ventures aimed at increasing brand visibility and consumer engagement.
Market Position With a revenue range of $10M to $25M and a focus on craft beverages, Citizen Cider is well-positioned to target premium retail, specialized alcohol retailers, and hospitality venues seeking high-quality, craft alcoholic products.
Strategic Collaborations Partnering with local businesses such as Vermont Smoke & Cure signifies openness to collaborative product development, creating opportunities for co-branded offerings, limited editions, or exclusive flavor lines to attract a broader customer base.